Which report helps to identify if users are leaving key pages of a website?

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The Exit Pages report is specifically designed to identify which pages on a website are causing users to leave. It provides key insights into user behavior by showing the last page viewed before users exit the site. This information is crucial for understanding potential issues with specific pages, such as content that may not engage users or navigation problems that may lead to higher exit rates.

By analyzing this report, website owners and marketers can pinpoint which pages might need improvement, allowing for targeted optimizations, such as enhancing content, improving calls to action, or fixing navigation issues. This can ultimately help reduce the exit rate and improve overall user retention on the site.

In contrast, other reports like the Landing Pages report focus on the first interaction users have when they enter the site, while the All Pages report provides an overview of page performance but does not specifically highlight exits. The Pages report under Events can provide insights about event interactions but does not specifically emphasize exit behavior. Thus, the Exit Pages report is the most effective option for understanding where users are leaving the website.

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