Multi-channel Funnel reports can credit conversions across which of the following channels?

Multi-channel Funnel reports in Google Analytics are designed to show how different marketing channels contribute to conversions. The correct answer indicates that website referrals can be credited for conversions, aligning with the purpose of multi-channel funnels which track the entire customer journey across various interactions.

Website referrals are specifically valuable in this context because they represent traffic that comes from other websites linking to yours. This signifies an initial engagement that can play a crucial role in a customer's conversion path. Multi-channel Funnel reports document these interactions and can credit conversions to the referring websites if the user eventually completes a desired action, such as making a purchase.

The other channels listed aren't incorrect in a general sense, but they may not represent the full range of attribution possibilities provided by multi-channel funnel reports. Paid and organic search contributes significantly to tracking customer journeys, as does the use of custom campaigns, and even television channels can generate interest. However, the focus of this question is on specific channels that allow for attribution in the context given, making website referrals the most pertinent choice.

Understanding the distinction among these channels enhances the usefulness of Multi-channel Funnel reports in recognizing how diverse interactions contribute to end goals in digital marketing.