How frequently does Google Analytics process data?

Google Analytics processes data in near real-time, which allows users to access their analytics information almost immediately after it is collected. This real-time processing is beneficial for monitoring and analyzing live data such as active users on a website, pageviews, and events as they occur. However, standard reports may experience some delays due to the aggregation and processing of larger data sets. This means that while you can see certain real-time metrics almost instantly, other reports, which pull data from broader time periods or more complex metrics, might take additional time to be fully updated and accurate.

The option addressing hourly or daily processing, like once a day or at the end of the week, does not accurately reflect the capabilities of Google Analytics, as it relies on a more immediate processing method to suit the needs of users looking for timely insights.