Custom segments may be created using which of the following criteria?

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Custom segments can indeed be created using dimensions, as dimensions provide descriptive attributes or characteristics of your data. For example, dimensions might include factors like user location, browser type, or traffic source. By using dimensions, you can segment your audience based on these attributes, allowing for a deeper analysis of user behavior and engagement on your website.

While metrics, session dates, and sequences of user actions are important components in Google Analytics, they serve different purposes in the context of segmenting data. Metrics refer to quantitative measurements, like the number of page views or the average session duration, which help you evaluate performance but are not the criteria by which segments are created. Session dates refer to the specific times when users visit your site, which can be useful for time-based analysis but do not inherently create segments themselves. Similarly, sequences of user actions can illustrate user journeys but are not used for defining segments directly. Therefore, using dimensions is the correct approach for creating custom segments in Google Analytics, allowing for effective audience targeting and performance analysis.

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